Taylor Swift is to release a new
fragrance, Wonderstruck Enchanted, as a follow up to her debut Wonderstruck
scent.
The 22-year-old singer will put out
Wonderstruck Enchanted - a follow-up to her debut scent Wonderstruck, which she
launched with her fragrance licensee Elizabeth Arden last year - in
September.
In an email to WWD, she said:
''Wonderstruck Enchanted is the next chapter in the story of my Wonderstruck
fragrance.
''Wonderstruck is about that moment when
you instantly feel a connection to someone, but then there's that feeling of
being completely enamoured - enchanted - when you know a little more about that
someone and still feel that strong connection.''
Wonderstruck Enchanted contains hints of
wild berries, pink poppy, passion fruit, vanilla, blooming white freesia,
sugar-glazed champaca petals complete with a white musk drydown.
Bottles will come in two different sizes
with a 1.7oz container available for $49.50 and a 3.4oz perfume for $59.50, with
a rollerball and body lotion set and to go on sale for $18 and $29
respectively.
The Wonderstruck Enchanted bottle has
been reimagined from the original blue Wonderstruck container with a bold
crimson finish complete with an array of charms including a bird, sparkling
crystal, flower and leaf, which all have antiqued finishes.
Lori Mariano, director of global
marketing for the brand at Elizabeth Arden, said: ''Wonderstruck was such a huge
success for us - we wanted to carry momentum forward.''
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